Rosie Acosta, host of the popular yoga podcast Radically Loved, shares her top 5 tips for launching a yoga podcast—and taking your audience from nobody to new heights.
Asana and meditation teacher and holistic health coach Rosie Acosta’s self-help heavy podcast, Radically Loved— in which she’s waxed poetic on topics ranging from the importance of forgiveness to the power of intention—has recently topped 120,000 followers. Her high-profile guests, such as Lifetime TV’s Dr. David Freidman and British therapist Marisa Peer, have schooled listeners on sustainable nourishment and the power of “enough.” Here, the Los Angeles–based yogapreneur shares five tips that helped her build connection and a community of loyal followers.
1. Believe in your message
When you’re passionate about something, it becomes infectious. Just like sharing an exciting story with your friends, if you’re excited about your message, your audience will feel your enthusiasm. You’ll share a connection, almost as if you were sitting side by side. Share what you’re psyched about creating or learning, and most importantly, believe in what you are doing. Ultimately, that’s how you’ll build relationships with your listeners.
2. Be authentic
Building a connection with an audience will require authenticity. People don’t like being sold or told what to do. Your voice should be genuine, as if you’re having a conversation with a friend. There should be an ease and warmth to your voice. Someone out there is ready and excited to hear what you have to say, so say it in a way that feels heart-centered rather than like you have an agenda. Some of my favorite podcasts to learn from are Yogaland, Highest Self, Wabi Sabi, Earn Your Happy, and Free Cookies.
See also The Power of Self-Inquiry for Uncovering the Real You
3. Listen to your audience
Always invite your listeners to connect with you. Share your email address or your social handles so your audience can ask you questions and share their own stories and feedback. Podcasting is about building a relationship with your community, and it can’t be one-sided. You get to decide what to do (or not do) with feedback, but your audience will appreciate feeling acknowledged when they have strong opinions about certain topics or a particular type of guest. Engaged listeners are the people who will tell their friends how thoughtful you were in responding to their comments. Create an info@ email address solely for listener inquiries.
4. Keep titles truthful
Don’t create an episode called “How to Make Donuts” and then start talking about how to make soup. People don’t like to be baited. It might initially help you attract listeners, but it doesn’t set the foundation for a lasting relationship. You want your audience to know what they are getting so they begin to build a connection with you. You don’t need to get fancy with your titles, but definitely put some thought into them.
See also Practice Embodying the Prana Vayus to Cultivate Greater Clarity & Authenticity
5. Ask the experts
Part of what really helped me build an audience was connecting with authors and leaders on topics I wanted to cover. At first, you must build your own credibility—even if you have expertise on your topic of choice—and consulting experts is a great way to do it. It drives me crazy when I listen to podcasts and the host constantly interrupts the guest. People will tune in to your podcast because they’re interested in learning, so take a journey with them and learn something new.
See also 7 Podcasts We Think Yogis Will Love
Happy International Day of Yoga! We Found 6 Yogis Around the World Worth Following
Today, we’re highlighting people from around the world who are incorporating yoga into their lives.
International Day of Yoga lands on June 21, which coincides with the first official day of summer in the Northern Hemisphere. Today, we’re highlighting people from around the world who are incorporating yoga into their lives. Keep reading to see yogis on each continent (and yes—we even got Antarctica, too!)
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1. Nansera Cissy, Ntenjeru (Uganda, Africa)
“Please take a moment everyday to remind yourself that you’re enough. Personally, I do so through a 10 minute meditation every morning and it works for me. It’s important to have this kind of approval from within before you go out to meet the world for it can sometimes be falsely unaccepting and cruel to your different.”
2. Jean Laval, Paris (France, Europe)
Translated: “Kundalini yoga has completely changed my life—I have much more energy, much more clarity of mind, and I’m much more joyful since I’ve been practicing this yoga.”
3. Sugichan, Tokyo (Japan, Asia)
Translated: “After yoga, I felt the sound of water, the light of the sun, the green of the leaf, and felt my soul and body become one.”
4. Kamala Mathis and Siri Khalsa, Los Angeles (United States, North America)
12 Steps to a Super Better YOU
2. Say exactly what you mean.
3. Don’t be a people pleaser.
4. Meditate and move your body everyday.
5. Trust your intuition.
6. Never speak badly about yourself or others.
7. Never give up on your dreams.
8. Don’t be afraid to say NO.
9. Don’t be afraid to say Yes.
10. Be KIND to yourself and others.
11. Feed yourself with LOVE.
12. Let go of what you can’t control.”-Kamala
5. Guadalajara Jalisco (Mexico, South America)
Translated: “I started practicing at 45, I wish I would have known before the benefits of yoga, but better late than never. I find it the perfect practice for a better quality of life.”
6. Wayne Tompkins Sydney, NSW (Australia)
“My traditional Wiradjuri country is in SE NSW. But I grew up in Sydney and NSW country towns.
I never got to know my tribal land, language, law, culture, dance or song. These were taken from us by a long time ago.
Yoga has become my new culture, my new song and dance, my new corroboree.
I started doing yoga five years ago. Yoga has changed my life. It has become my new way of living. Yoga is my well being: my physical, mental and spiritual strength and truth.
Yoga has energised me, and made me flexible, physical and active again. It has given me more confidence, self-esteem and control in my life. It has connected me to myself and to my spirituality.”- via eveyoga.com
7. Elly MacDonald Danco Island (Antarctica)
“Life can be rich with experience if you allow it. Combining adventure with yoga, mindfulness and meditation can help forge a deeper sense of meaning — and this is just the tip of the iceberg.”- via The Fitness Republic
Yoga Journal Special Issue: The Mindful Guide to Women's Health
Yoga Journal Special Issue: The Mindful Guide to Women’s Health
Price: $9.99 + shipping
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